Creator Television and MADCOOL Media are set to collaborate on a variety of scripted and unscripted series. The new series will span various genres and focus on creator-based storytelling.
Key Takeaways
- Creator Television and MADCOOL Media are teaming up to produce original scripted and unscripted series that spotlight diverse creator voices and culturally resonant narratives.
- The new series will span multiple genres, with a strong emphasis on comedy, entertainment, and unscripted formats, aiming to engage audiences and attract advertisers.
- Creator TV launched earlier this year and has continually expanded its content offerings and platform reach, with the channel now available on Amazon Fire TV, Plex, Sling Freestream, LiveTVx, and Xumo Play.
Creator TV launched earlier this year with the FAST channel’s main directive being to highlight creator content. At launch, for example, the FAST channel arrived boasting a range of content from creators including Uncle Roger and Jenny Lorenzo, among others.
Since then, the FAST channel has continued to expand not only in terms of content but also device support. In July, the FAST channel was added to Amazon Fire TV Channels.
In this latest expansion, Sabio’s Creator Television and MADCOOL Media will produce a variety of culture-driving original series for Creator TV. The series will span various genres, with a main focus on comedy, entertainment, and unscripted content.
“We’re excited to partner with MADCOOL Media, who shares the same passion for elevating diverse creator voices,” said Charlie Ibarra, Co-Founder and Head of Content, Creator Television. “Through this studio partnership, we can expand ourability to provide creators with the production support and creative tools they need to bring their stories to life—while also delivering fresh, culturally resonant content that drives real value for advertisers.”
With MADCOOL Media also focused on elevating creator content, the partnership will help both sides further their individual and shared goals.
“Creator Television is leading the way in this next phase of media, providing a platform for diverse storytelling,” said Jennifer Turner, Founder and CEO, MADCOOL Media. “We are excited to have a like-minded partner in building a new media ecosystem that truly supports and is committed to developing, producing, and distributing diverse content that is in the cultural zeitgeist. Creator Television is the perfect, innovative distribution partner for MADCOOL’s character-driven content that audiences want, and advertisers want to reach.”
In addition to Amazon Fire TV channels, Creator TV can be accessed through a variety of free platforms and services, including Plex, Sling Freestream, LiveTVx, and Xumo Play.
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