In a continued bid to promote its ‘Day Pass’ plan, Sling has launched a $4.99 NIL campaign with 10 college football players. The live TV service is also running a ‘Stream Team’ sweepstakes with the chance to win a full year of Sling TV.
Key Takeaways
- Sling is continuing to promote its $4.99 Day Pass by signing 10 college football players to one-day NIL deals and launching a “Stream Team” sweepstakes offering a free year of Sling TV.
- The Day Pass and other short-term plans have sparked legal backlash, with lawsuits from Disney and Warner Bros. Discovery challenging the new offerings.
- Sling is tripling down despite industry pushback, positioning its flexible plans as consumer-friendly and continuing to expand its campaign.
In spite of only launching in August, Sling’s new Day, Week, and Weekend Pass plans have already caused a fair amount of industry distress.
Soon after their arrival, Disney filed a lawsuit claiming the new plans violated its existing agreement with Sling. Even more recently, Warner Bros. Discovery launched its own lawsuit, claiming the same violation.
Following the launch of Disney’s lawsuit, Sling was quick to double down on its Day Plan by explaining how the short-term options are good for the industry.
Now, days after the launch of Warner Bros. Discovery’s lawsuit, Sling has tripled down on Day Pass by launching the “next chapter of the campaign.”
Matching the $4.99 price of Day Pass, Sling today announced 10 college football players have signed one-day Name, Image, and Likeness (NIL) deals for just $4.99.
The 10 college football players include:
| Nikhai Hill-Green | Linebacker | University of Alabama |
| Will Straka | Linebacker | Boston College |
| Christopher Vizzina | Quarterback | Clemson University |
| Jacob Hardie | Running Back | University of Georgia |
| Miles Thornton | Wide Receiver | University of Georgia |
| Andy Bass | Running Back | University of Oklahoma |
| Jakeb Snyder | Slot Receiver | University of Oklahoma |
| Wesley Watson | Wide Receiver | Texas A&M University |
| Brycen Coleman | Tight End | Vanderbilt University |
| Brock Taylor | Kicker | Vanderbilt University |
Along with the launch of Sling’s Stream Team, Sling has also launched a sweepstakes offering the chance to win one full year of Sling Orange, as well as the “bragging rights as an official 2025 “Stream Team” member.”
“This program proves you don’t need to spend big to show up big,” said Seth Van Sickel, Senior Vice President, Sling TV. “We built our new passes to give fans flexibility, and the Stream Team celebrates the same idea. You can still be part of the action without signing your life (or your wallet) away.”
Those interested in entering the Stream Team sweepstakes can head over to sling.com/NILDayPass for more information and the official entry form.
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