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Arizona Coyotes Launch ‘Coyotes Central’ DTC Streaming Service

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Arizona Coyotes Central logo

Arizona Coyotes are the latest team to launch a direct-to-consumer (DTC) streaming platform. The new Coyotes Central service provides fans in local broadcast markets with access to all non-nationally exclusive live Coyotes games, as well as on-demand replays, pre- and post-game shows, and other exclusive content.

Coyotes Central has been launched in partnership with Kiswe and Scripps Sports. Both of these companies have been actively involved in helping teams launch their own DTC services over the past year. For example, Scripps Sports partnered with Vegas Golden Knights on their KnightTime+ platform, while Kiswe helped the Phoenix Suns launch Suns Live and the Utah Jazz launch Jazz+.

We are excited to launch Coyotes Central, a new streaming platform that allows Arizona Coyotes fans to watch Coyotes games and original content at their convenience,” said Arizona Coyotes President & CEO Xavier A. Gutierrez. “This innovative direct-to-consumer option is a key component to our overall media strategy, and this partnership with Scripps Sports and Kiswe will enable us to deliver a flexible viewing option in our local broadcast market to our fans and ‘fans in waiting.’”

A subscription to the new Coyotes Central direct-to-consumer streaming service costs $11.99 a month and unlocks access to live games, game replays, and additional original content. With the 2023-24 season due to end soon, it is also possible to sign up and pay $24.99 for the remainder of this season.

While the monthly pricing isn’t expected to change for the upcoming 2024-25 season, it currently remains unclear what the full price of a season pass will be. The Coyotes explained that more details on season subscription pricing will be confirmed at a later date.

John Finn


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