Five Nights at Freddy’s is off to a good start on Peacock, with confirmation that it is now the most-watched new Peacock title ever. This refers to the first five days of availability of a new title, and includes both movies and television shows.
Five Nights at Freddy’s landed on Peacock on Oct. 27, the same day it was released in theaters. The arrival of the movie comes just in time for Halloween, and adds to the wide number of horror titles already available to stream on Peacock.
According to Deadline, NBCUniversal confirmed that Five Nights at Freddy’s has become the most-watched Peacock title over an initial five-day release period, overtaking the likes of Halloween Ends and The Super Mario Bros. Movie.
What is less clear, however, is what this means in real terms. As NBCUniversal has not provided any firm numbers on how many times it was watched, or by how many, it is impossible to know what the ‘most-watched Peacock title ever’ really means. Not to mention, how the viewing figures compare to major releases from other streaming services.
In general, Peacock doesn’t have as large of a subscriber base as many other services. At the end of the third quarter of 2023, Comcast confirmed there were 24 million paid Peacock subscribers. To put this into perspective, Netflix ended the same quarter with 247 million subscribers.
While Netflix’s total refers to the total number of global subscribers, Netflix ended Q3 2023 with 77.3 million subscribers in the US and Canada, which is still significantly more than Peacock.
Regardless of how it does compare, it does seem as though Five Nights at Freddy’s is a big win for Peacock, and that’s what ultimately matters. Of course, with Halloween an ideal time to watch a movie like this, the next challenge will be to see how well Five Nights at Freddy’s holds up over time.