Frndly TV is adding a new 24/7 Christmas-themed channel to its lineup. Launching in partnership with OTT Studio, the Frndly TV Christmas Plus channel is due to arrive just in time for the busy holiday period and at no additional cost to subscribers.

While the live TV service has not stated exactly when viewers will be able to tune in to the new Frndly TV Christmas Plus channel, it is due to go live in the coming days.

Unlike most other live TV services, Frndly TV subscribers typically get access to the same channel lineup regardless of their chosen tier. Frndly TV Christmas Plus will be no different, as the channel will be added to all plans and available to all subscribers.

With this being a festive channel, Frndly TV Christmas Plus is entirely dedicated to holiday movies and shows. And with a library of more than 3,000 hours of holiday content to pull from, Frndly TV subscribers can expect plenty of Christmas romances, family favorites, comedies, and classics.

“Frndly TV’s audience is exactly who Christmas Plus was built for: people who want the holiday season to start early and run late,” said James Patrick, co-founder of Christmas Plus and OTT Studio. “We curated Frndly TV Christmas Plus specifically for Frndly TV viewers, drawing on everything we have learned about what Christmas audiences love, so every hour of the day has something worth stopping for.”

In addition to watching live, subscribers will also be able to take advantage of the usual Frndly TV features, including the ability to record to their cloud DVR (Classic and Premium subscribers) or watch anything that aired on the channel in the past 72 hours with the service’s Lookback feature.

Adding to its holiday lineup this year, the Roku Original Honest Renovations: A Holiday Home Makeover is also due to co-premiere on Frndly TV on Nov. 16, marking a first for a Roku Original.

“Every year, Frndly TV customers look forward to our holiday-packed lineup,” said Ben Grad, head of content, programming and business development, Frndly TV. “This year, we’re excited to bring them even more feel-good programming with Frndly TV Christmas Plus and Roku Original titles such as ‘Honest Renovations: A Holiday Home Makeover,’ while keeping Frndly TV the most affordable live TV subscription service.”

For those in need of a live TV package for the holidays, Frndly TV is one of the cheaper options around. Its monthly plans start at $8.99 and there’s also the option to lower the average monthly cost to $6.99 with an annual plan.

Along with Frndly TV Christmas Plus, subscribers get access to a large library of holiday-themed content, and from a variety of networks including Hallmark, Lifetime, Great American Family, UPtv, Dove Family Movies, and Family Movie Classics, among others.