NBC Sports Next launched SportsEngine Play today. While NBC already offers a number of streaming options, including Peacock, this new streaming service is designed with fans of youth and amateur sports in mind.
Advertised as a first-of-its-kind subscription streaming service, SportsEngine Play not only offers the option to watch “hundreds of hours of live and on-demand streaming content,” but it also works as a platform for capturing and uploading videos from youth and amateur sporting events. It even comes with video editing tools to make the capturing and uploading process even easier.
Due to the unique nature of the service, videos available through SportsEngine Play can come from a personal phone just as easily as from autonomous cameras professionally installed at sporting venues. The idea here is to offer a platform where organizations, leagues, teams, families and even individual athletes have the ability to capture and stream sporting events.
“Given our sports and media DNA, we’re uniquely positioned to deliver this product to the sports community – a preeminent streaming platform for all youth and amateur sports, with personalized video content, the best instructional and player development videos, and much more to come as we continue to grow,” said Brett MacKinnon, senior vice president and general manager, Youth and Recreational Sports, NBC Sports Next.
For those interested in giving the new streaming service a try, there are three subscription tiers to choose between.
- Free: enables users to capture and view live-streamed content.
- Premier: live streaming and on-demand viewing of game replays, plus access to editing tools to create highlight videos.
- All Access: all live and on-demand streaming, editing tools, plus access to hundreds of hours of expertly produced sports content, including player development videos, instructional content from world-class athletes and organizations, access to premier amateur sports competitions, and more.
While both the Premier and All Access subscriptions currently cost $9.99 a month or $79.99 a year, NBC Sports Next does note that these are limited-time introductory discounted prices. For example, the Premium annual plan will normally be priced at $99.99 a year while the All Access subscription will typically cost $19.99 a month or $199.99 a year.
It is also worth noting, in spite of being advertised as a service accessible on any device, SportsEngine Play has launched without support for any connected TV apps. According to NBC Sports Next, the plan is to add connected TV streaming apps in 2024.
