Sony has now launched its first True RGB Bravia TVs, the Bravia 9 II and Bravia 7 II. The big selling point with these new TV models is that they both use independently driven red, green, and blue LEDs.
What You Need to Know
- Sony’s new Bravia 9 II and 7 II are its first TVs using independently driven red, green, and blue LEDs.
- The flagship Bravia 9 II will be available in 65″, 75″, 85″ and 115″ sizes, with pricing starting at $3,599.99.
- The Bravia 7 II will be available in 50″, 55″, 65″, 75″ and 85″ models, with pricing starting at $1,599.99.
As the LEDs on these TV operate independently, the televisions are designed to offer higher precision and control. The end result being more accurate color reproduction in all kinds of environments, including bright living room.
Of the two new televisions, the Bravia 9 II TV is the flagship model and features Sony’s most advanced version of True RGB, a newly engineered glare-free and low-reflection unique screen treatment, and a more immersive audio experience.
The Bravia 9 II TV is now available to pre-order in the following sizes and at the following prices.
| SIZE | PRICE |
|---|---|
| 65″ | $3,599.99 USD $4,999.99 CAD |
| 75″ | $4,599.99 USD $6,499.99 CAD |
| 85″ | $6,499.99 USD $8,999.99 CAD |
Sony has also confirmed that a 115-inch model will also be available later in the year (fall), priced at $30,999.99 USD / $41,999.99 CAD.
The Bravia 7 II TRUE RGB TV is now available to buy in the following sizes and prices.
| SIZE | PRICE |
|---|---|
| 55″ | $2,099.99 USD $2,999.99 CAD |
| 65″ | $2,599.99 USD $3,699.99 CAD |
| 75″ | $3,099.99 USD $4,399.99 CAD |
| 85″ | $3,999.99 USD $5,599.99 CAD |
Sony has confirmed a 50-inch model will be available to buy at $1,599.99 USD / $2,249.99 CAD, and a 98-inch model at $8,999.99 USD / $12,999.99 CAD, later this year (summer).
“Our new True RGB represents a breakthrough that combines the precision of individually controlled RGB LEDs with the best aspects of both Mini LED and OLED, giving viewers purer color, higher brightness, and picture accuracy that holds up in any room,” said Yoshihiro Ono, Head of Home Entertainment Business Unit, Sony Corporation.
While the Bravia 9 II is a more high end model. the two televisions do share a number of common features.
For example, and in addition to running on Google TV (with Gemini), both feature wide viewing angles, full range speakers, 3D Surround Upscaling, and an aesthetic design (including a wave‑textured bezel) that’s intended to ensure they fit into any space.
Both also come with support for Dolby Vision, Dolby Atmos, DTS:X, and IMAX Enhanced. This is in addition to Studio Calibrated modes for supported platforms, including Sony Pictures Core (formerly Bravia Core), Netflix, and Prime Video.
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