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Tubi Confirms Anjali Sud As New CEO

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Tubi has now confirmed that Anjali Sud will be taking over as CEO of the free streaming service. Back in April, Tubi confirmed that the former CEO and founder, Farhad Massoudi, would step down from the role at the end of June.

At the same time as announcing Massoudi’s departure from Tubi, Fox Corporation, the owner of Tubi, confirmed the launch of a new Tubi Media Group, along with the confirmation that Paul Cheesbrough would be leading the group as CEO.

Following that transitional period, Tubi has now announced that Anjali Sud will be assuming the role of Chief Executive Officer. Sud will officially take over as CEO on September 1, 2023, and will report directly to Cheesbrough, Tubi Media Group’s recently appointed CEO.

Anjali is a highly accomplished executive in the technology and media industry with a passion and track record for strategic disruption and authentic leadership,” said Paul Cheesbrough, CEO of Tubi Media Group. “As Tubi continues to scale and solidify its momentum as the most watched free TV and movie streaming service in the U.S., she is the perfect candidate to lead Tubi into a new era of creativity, growth and market leadership.”

In terms of background, Tubi’s new CEO was previously CEO of Vimeo. On July 5, Vimeo issued its own press release confirming that Sud was stepping down as Chief Executive Officer after nine years at the company. Prior to Vimeo, Sud held positions in finance, media and e-commerce at Time Warner and Amazon.

At the time of Vimeo’s announcement, the reason for Sud departing the company was simply stated as wanting “to pursue a new opportunity,” which we now know was in reference to taking over the helm at Tubi.

We are witnessing a seismic shift in where and how content will be consumed, and I believe that Tubi can become the destination for the next generation of audiences,” said Anjali Sud. “The future of streaming TV is free, and I am excited to join the Tubi team to help shape the next wave of entertainment, by giving all people access to all the world’s stories. Tubi is doing things differently in a space that is being imminently disrupted, and that is my kind of opportunity.”

Along with now searching for a new CEO, Vimeo has made quite a few changes to its service during Sud’s time. The most recent of which included Vimeo ending support for all of its TV apps.

John Finn
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John Finn

By John Finn

John Finn is the Founder and Editor of Streaming Better, a platform created in 2019 to help consumers navigate the complicated live TV streaming and subscription service market.

John has been covering technology for various online publications since 2014. After originally covering the wider tech industry as a writer and editor, John now spends his time focusing on the emerging video-streaming market, including live TV streaming, SVOD, AVOD, FAST, and TVOD services.

In a bid to keep up to date on the industry, John actively subscribes to multiple streaming services at the same time. However, John continues to advocate that the best approach for consumers is to rotate between streaming services as needed.

A Psychology graduate from England, who now lives in the US, John previously worked in the aviation industry as an airline reviewer. While reviewing airlines isn't quite the same as reviewing devices and streaming services, John brings the same analytical eye to all of his reviews and industry analysis, along with a special emphasis on what's best for the consumer.

Connect with John
X: @J_Finns

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