Following the launch of the Bravia 2 II, Bravia 5, and Bravia 8 II TVs last year, Sony has now announced its latest model – the Bravia 3 II LED TV.
Key Takeaways
- Sony’s new Bravia 3 II is a mid‑tier 4K LED TV running Google TV with Gemini support, and powered by the XR Processor.
- Available in Spring, the new model will be available in a variety of sizes, with the price ranging from $600 to $3,100.
- Sony has also expanded its home theater ecosystem with the unveiling of new Bravia Theater soundbars, subwoofers, and rear speakers.
Sony released the Bravia 3 back in 2024, an entry-level 4K LED TV. Now, seemingly as a direct replacement, Sony has announced the launch of the Bravia 3 II LED TV.
Advertised as a mid-tier LED TV, the Bravia 3 comes running on Google TV with support for Gemini. The TV will also come equipped with Sony’s XR Processor, the same processor powering last year’s more premium Bravia 5 and Bravia 8 II models.
The new Bravia TV supports 4K 120Hz, Dolby Vision/Atmos and DTS:X3. It will also come equipped with four HDMI 2.1 ports and the newly designed Inclusive Remote Control.
The Bravia 3 II will be available in a variety of sizes, ranging from the $600 43-inch model to the $3,100 100-inch version.
Here’s the full breakdown of Bravia 3 II sizes and prices:
- 43″ — $599.99 USD / $849.99 CAD
- 50″ — 6599.99 USD / $979.99 CAD
- 55″ — $799.99 USD / $1,099.99 CAD
- 65″ — $899.99 USD / $1,299.99 CAD
- 75″ — $1,199.99 USD / $1,699.99 CAD
- 85″ — $1,599.99 USD / $2,299.99 CAD
- 100″ — $3,099.99 USD / $4,399.99 CAD
Sony says the Bravia 3 II will be available to buy in Spring 2026 directly from Sony, as well as other authorized retailers, including Amazon and Best Buy.
Along with the Bravia 3 II, Sony also today announced various new Bravia Theater products, including the Bravia Theater Bar 7, Bravia Theater Bar 5, as well as the Bravia Theater Sub 9, Bravia Theater Sub 8, Bravia Theater Sub 7, and Bravia Theater Rear 9.
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