NewsNation and The CW Network are coming to more airports and hotels in the United States, thanks to a new distribution agreement between Nexstar Media Group and Reach TV.
With more than 2,500 screens in 90 commercial airports and 58 private/FBO airports across North America, Reach TV claims to be “America’s largest in-airport tv network.” In addition to this large network of airports, the company also has around 500,000 hotel screens in operation.
Most, if not all, of these airport and hotel screens will now have access to NewsNation and The CW, thanks to the new deal. According to Nexstar, the agreement will result in the news and sports programming offered by these channels reaching more than 50 million viewers per month on ReachTV’s streaming television network.
“This new partnership with ReachTV enables both of these national networks to deliver their exclusive live content to millions of travelers in hotels and airports across the United States, and provides our advertisers with access to new and even larger audiences,” said Dana Zimmer, Nexstar’s President of Distribution.
The agreement with Nexstar follows similar deals Reach TV has made in recent months with LIV Golf and TikTok. Earlier this year, Nexstar also agreed its own multi-year deal to show LIV Golf events on The CW.
With The CW also now home to a number of ACC College football and basketball games each year, as well as exclusive coverage of NASCAR Xfinity Series, those traveling through an airport or staying at a hotel serviced by Reach TV will have access to even more sports programming.
This is all in addition to the expanded news coverage that will now be made available through NewsNation.
“ReachTV is thrilled to expand its live news offerings with NewsNation, and its live sports programming in partnership with The CW, to provide LIV Golf, ACC College Football, and ACC Men’s and Women’s College Basketball. Delivering these exciting and diverse new live sports offerings will help us meet demand from our audience of travelers, and build on our existing NFL rights to air every single NFL game, making ReachTV a new destination for live sports appointment viewing,” said ReachTV’s Chief Executive Officer, Lynnwood Bibbens.