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Samsung TV Plus Adding Sports Content From MLB, PGA Tour, F1 And More



Hot on the heels of agreeing a deal with Mattel to launch new free, ad-supported streaming TV (FAST) channels, Samsung TV Plus is now set to get a major sports upgrade through the addition of a suite of major league channels.

Confirmation of the new sports channels and content came today during the Samsung Ads presentation at the 2024 IAB NewFronts. At the event, Samsung promoted Samsung TV Plus as ‘a destination for sports fans’ and confirmed users will soon get access to live sports content from Major League Baseball (MLB), The PGA Tour, the American Hockey League (AHL), ONEChampionship (MMA) and Formula 1.

Here’s a rundown of the new sports content coming to Samsung TV Plus:

  • MLB: Samsung TV Plus and MLB are partnering up to bring the best of baseball coverage to FAST, allowing viewers to enjoy the MLB FAST channel with a weekly game replay, Minor league game replays, and game recaps, among other content exclusives to come later in the season.
  • PGA TOUR: This new offering will deliver total coverage on all things PGA TOUR, with behind the scenes programming, documentaries, tournament recaps, highlights, competitions, and more.
  • AHL: Samsung TV Plus will be the first FAST platform to air live American Hockey League games through the Los Angeles Kings affiliate, the Ontario Reign.
  • Formula One Channel: We’re also delighted to have Formula 1’s brand new FAST Channel at launch. The Formula 1 Channel is the ultimate destination for fans to catch up on all the action from F1, F2, F3 and F1 Academy races throughout the season, including analysis, replays and documentaries.
  • ONE Championship TV: The launch of ONE Championship TV will bring combat sports content to the service. Featuring unique live events to TV Plus, highlights, series and behind-the scenes access from the world’s largest martial arts organization.

In addition to the new sports content, Samsung also confirmed an “exclusive partnership with Warner Music,” resulting in the addition of the following music playlists:

  • The Drop: A video on demand playlist experience that will tie to the launch of new album releases and will feature artist’s career retrospectives, behind the scenes content, interviews, premiere and new album content.
  • Artist Odyssey: A chronological journey through a Warner artist’s catalog. There will be never-before-heard stories about the videos that impacted generations—all told through firsthand accounts from friends, video directors, label heads, artist managers, fans, and sometimes the artists themselves.

With even more channels and content coming to the free streaming service, Samsung TV Plus continues to expand and now offers close to 500 free channels. As a reminder, Samsung TV Plus is free to access on Samsung devices, including Samsung smart TVs and Galaxy devices, or via the Samsung TV Plus website.

John Finn


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