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Vizio Ended Q2 2023 With 17.6 Million SmartCast Active Accounts


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Vizio ended the second quarter of 2023 with 17.6 million SmartCast active accounts, resulting in an increase of roughly 100,000 when compared to the first quarter of the year.

After reporting 17.4 million active SmartCast accounts at the end of 2022, Vizio confirmed that the number of active accounts at the end of the first quarter had climbed to 17.5 million.

With the latest quarterly results from Vizio confirming 17.6 million active accounts, as of June 30, Vizio added 200,000 over the first six months of 2023. While not a massive increase, it is 1.5 million more than Vizio reported at the end of the second quarter of 2022.

In addition to the number of account accounts, Vizio also reported just under 5 billion SmartCast hours streamed during Q2 2023. This is almost identical to the first quarter of the year (4.9 billion) and an increase on the 4.28 billion hours reported at the end of the second quarter of 2022.

The second quarter of 2023 was a relatively busy quarter for Vizio in general. Not only did the company introduce a new Home screen experience, but it also launched a new Peacock Preview option, offering users the ability to test Peacock before signing up for a subscription.

Q2 also saw changes to Vizio’s WatchFree+ streaming service. In addition to more FAST channels, Vizio also released a new local channel integration update that made it possible to access local, over-the-air channels directly through the WatchFree+ app.

The second quarter of the year also saw the addition of some new apps on Vizio smart TVs, including the QVC+ and HSN+ shopping app and The Weather Channel app.

John Finn


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